“O” the Oprah Magazine

According to Oprah’s web site, “O” is the women’s personal-growth guide for the new century. It gives confident, smart women the tools they need to explore and reach for their dreams, to express their individual style, and to make choices that will lead to a happier and more fulfilling life. With one of the most trusted women in America inspiring the editorial content, this magazine serves as a catalyst for transforming women’s lives.

What the Armchair Critics Thought:
There was a lively discussion about “O”. We watched a videotape of Oprah on the Rosie O’Donnell Show talking about the launch of the magazine. It was interesting to hear about her hopes for the magazine. Oprah says that she wants to give the people who watch her show a chance to reflect on the issues and come back to them. We found her magazine to be an easily digestible version of a self-help book. Several of our members said that they were not impressed by the many, many pages of ads and by the preachy tone of this magazine. However, those of us who buy more women’s magazines, said that we found lots to read in “O” and that we would certainly get it again. We noted that the models in the fashion articles were the regular skinny types you see in all the magazines. Why doesn’t Oprah use some plus-sized models? We also noted that although Oprah seems to want to reach out to the common woman, her magazine was featuring some very pricey items (like the $1,500 boots in one fashion spread).

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